@beppesala ON INSTAGRAM
Expo2015 is the first Universal Exposition communicated also through the social medias. Giuseppe Sala also open his own Instagram profile.
@beppesala tells the six months of Expo2015 through the images of Pavilions, traditional dresses, meetings with institutional people or visitors, and also through interaction with users.
He introduces new hashtags #expodellagente and #faccedaexpo which gained a huge approval in the instagramers’ community. A lot of users take part to games created by Giuseppe Sala, some of them won a guide tour of Zero Pavilion or a 3D statuette.